Tuesday, June 10, 2014

the idea of plurality, continued

I should say that, in terms of my thinking about the impossibility of plurality in the art market, I mean strictly in the art market (and not the world in general).  Our relationship as artists and makers to the market is what then becomes the main issue.

To reiterate, I am forming an idea around the impossibility of plurality within an art market due to the main motivator of selling within the art market.  I don't see this as the fault of gallery owners, curators, or other professionals, but rather a fault of capitalism in a broader sense--if capital gain is the sole motivation for our economy (and culture), plurality will always be reduced to a kind of tokenism of artists of color or ironic inclusion (I'm thinking of the inclusion of Thomas Kinkade in exhibitions of contemporary painting), which is far from a plurality.

This is not to say that artists of color have not sold work within the capitalist system.  The gender and race gaps in the art market is far from representative of the art world (ELF Study, article on Micol Hebron's project for representations of the gender gap), though, and I think this is a good example of what I'm trying to establish.  Obviously, gender and race are not the only aspects of pluralism--and, in fact, fall under what we are more likely to call diversity--but I think this is a good indicator of some of the issues that the supposedly progressive art market are dealing with in 2014.  

The art world, on the other hand, is pluralistic, as is the world in general.  This whole idea of pluralism is related to the idea that there is no Truth, but many truths; and, in some senses, that the dialogue and discourse that can come from a discussion of these many truths is important and beneficial for everyone involved.

An important thing to remember in all of this, too, is that divisions that have been constructed within the art market (and the art world, actually) are part of the problem in preventing plurality.  Artforum, always a target when it comes to thinking like this, tends to have the same type of writing, the same advertisements, and a lack of diversity in terms of the exhibitions that are written about.

These constructions, then, are things that need to be analyzed and reflected upon.  The critical spirit can think about how these institutions function and in what ways they are limiting diversity and plurality--as well as devise ways to maintain a number of methods of thinking and world views (ideologies, frameworks, etc.  We have so many ways of saying this concept--the concept of how an individual or group approaches everything--which is really quite striking to me because, in fact, it is really difficult for someone or a group to approach everything the same way, time after time).

 

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